"Online a Lot of the Time tackles the complex subject of telepresence more convincingly than anything else around. It suggests that the sign/body of an online digital avatar occupies a 'middle ground,' analogous to the 'middle voice' produced through the novel's technique of free indirect discourse, in which the avatar functions as more than an image but less than an autonomous agent.
Moreover, because of the psychic investments that operators project into the avatar, it also functions analogously to a fetish--or rather, a telefetish. Building on previous theorizations of the fetish, the book makes a decisive intervention by showing that these concepts can fruitfully be extended into the virtual realm.
With an impressive range of references, including commodity theory, media theory, the history of the telegraph, and a host of other areas, Online a Lot of the Time is essential reading for anyone interested in virtuality and its effects."--N. Katherine Hayles, author of Electronic Literature: New Horizons for the Literary."
N. Katherine Hayles is a literary critic, particularly in the fields of literature and science, electronic literature, and American literature. She is a Professor in the Program in Literature at Duke University.
Welcome - I Started This Blog To Promote My New Book
Brief Description of Book's Thesis
A wedding ceremony in a Web-based virtual world. Online memorials commemorating the dead. A coffee klatch attended by persons hundreds of miles apart via Web-cameras. These are just a few of the ritual practices that have developed and are emerging in online settings. Such Web-based rituals depend on the merging of two modes of communication often held distinct by scholars: the use of a device or mechanism to transmit messages between people across space, and a ritual gathering of people in the same place for the performance of activities intended to generate, maintain, repair, and renew social relations.
In Online a Lot of the Time, I explore the stakes when rituals that would formerly have required participants together in one physical space are reformulated for the Web. In so doing, I develop a theory of how ritual, fetish, and signification translate to online environments and offer new forms of visual and spatial interaction. The online environments I examine reflect the dynamic contradictions at the core of identity and the ways these contradictions get signified.
I analyse forms of ritual and fetishism made possible through second-generation virtual environments such as Second Life and the popular practice of using Webcameras to “lifecast” one’s life online twenty-four hours a day, seven days a week. Discussing how people create and identify with their electronic avatars, I show how the customs of virtual-world chat reinforce modern consumer-based subjectivities, allowing individuals to both identify with and distance themselves from their characters.
My consideration of Webcam cultures links the ritual of exposing one’s life online to a politics of visibility. I argue that these new “rituals of transmission” are compelling because they provide a seemingly material trace of the actual person on the other side of the interface.
A wedding ceremony in a Web-based virtual world. Online memorials commemorating the dead. A coffee klatch attended by persons hundreds of miles apart via Web-cameras. These are just a few of the ritual practices that have developed and are emerging in online settings. Such Web-based rituals depend on the merging of two modes of communication often held distinct by scholars: the use of a device or mechanism to transmit messages between people across space, and a ritual gathering of people in the same place for the performance of activities intended to generate, maintain, repair, and renew social relations.
In Online a Lot of the Time, I explore the stakes when rituals that would formerly have required participants together in one physical space are reformulated for the Web. In so doing, I develop a theory of how ritual, fetish, and signification translate to online environments and offer new forms of visual and spatial interaction. The online environments I examine reflect the dynamic contradictions at the core of identity and the ways these contradictions get signified.
I analyse forms of ritual and fetishism made possible through second-generation virtual environments such as Second Life and the popular practice of using Webcameras to “lifecast” one’s life online twenty-four hours a day, seven days a week. Discussing how people create and identify with their electronic avatars, I show how the customs of virtual-world chat reinforce modern consumer-based subjectivities, allowing individuals to both identify with and distance themselves from their characters.
My consideration of Webcam cultures links the ritual of exposing one’s life online to a politics of visibility. I argue that these new “rituals of transmission” are compelling because they provide a seemingly material trace of the actual person on the other side of the interface.
Tuesday, November 24, 2009
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